Meta Lab
Meta Lab in LA is an experiential store dedicated to Ray-Ban Meta glasses. With the theme "Let’s Play, LA," Angelenos are invited to discover the Meta AI-powered glasses, offering a new way to explore, create, and share experiences.
Meta Lab's interactive installations paid tribute to Southern California's lowrider culture, featuring iconic photography by Estevan Oriol, a detailed Whittier Blvd model crafted by Armando Flores, an immersive AI-generated Malibu beach room, a vibrant mural by Jacqueline Valenzuela, and a lowrider game designed by RC Patina Guy. Store design/concept by Meta & De-Yan.
Credits: ECDs: Marian Williams, Nate Scott AD/CW/Designer: Sydney Gittens, Leo Ding,Thomas Durante, Becca Cook, Vanessa Wong